"Therefore, as far as we're concerned, undoubtedly one of the advantages with this arrangement was to increase the amount of live coverage of Wimbledon."ĮSPN had owned the rights to extensively televise early rounds of Wimbledon since 2003, with NBC picking up coverage as the tournament progressed, culminating with the "Breakfast at Wimbledon" broadcasts of the finals. "There is no question the sports viewer nowadays wants to see things live," All England Club chief executive Ian Ritchie said on a conference call. The network would have started airing the entire tournament live beginning in 2014 under its bid. It had become an annual tradition with Wimbledon - complaints about NBC not showing every match live in all time zones. Tuesday's deal ends a 43-year run on NBC. under their new 12-year contract with ESPN. ![]() No longer will American tennis fans have to search for Wimbledon matches on TV.Īll England Club officials achieved their goal of having the entire tournament televised live and by the same company in the U.S.
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